A strong brand system is essential to Minnesota State University, Mankato’s identity. It helps communicate the quality, values and outcomes that define this University and make it distinct. The brand standards and resources included in the Brand Hub ensure that the University is represented in a clear, consistent and cohesive manner and provide guidelines that help protect and enhance the University’s reputation.

Logos

Usage guidelines for the suite of new University logos, plus access to downloadable logo files.

Design Resources

Access templates, color palettes, typography, and design tools to enhance your communication materials.

Brand Messaging

How to use the brand pillars and other key messages for University communications and publications. View the new Editorial Style Guide.

Name Usage

Appropriate uses of the University’s name and acronym, and how to use Mavericks to identify teams, students and alumni.

Contact Us

Questions about Minnesota State University, Mankato's brand should be directed

to brand@mnsu.edu.